Optimize
€499/ month
Paid yearly · excl. VAT
No work starts without your approval.
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Sample review
The full review you get when you enter your address: six areas, findings by priority, the next three jobs and the plan that fits you.
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yourstore.com · Review
4 areas need work, 2 are solid.
- First: To fix. The checkout is slow on phones; the product page takes 4.1 seconds to open.
Recommended plan: Optimize
Six areas
We looked at six areas
In every review we look at the same six areas.
- To fix
Products
Sizes missing on 32 products
- To fix
Setup
Checkout slow on phones
- To fix
Google
118 products not on Google
- Solid
E‑mail
Store e‑mails arrive correctly
- Solid
Marketplaces
Stock matches the marketplace
- To fix
Legal pages
Returns page missing
Findings
Findings, by priority
First, what stops the order. Every finding is a sentence you can check yourself; we don’t give scores.
What stops the order
Whose job: Our job
1. The checkout is slow on phones; the product page takes 4.1 seconds to open.
- Why it matters
- The longer a buyer on a phone waits, the more likely they are to leave the cart.
- What we do
- We shrink the images, remove apps that slow the page down and try the checkout on a phone again.
Price and terms that change at the last step
Whose job: Our job
2. The shipping cost first shows at the last step of the checkout.
- Why it matters
- A cost that appears at the last step puts buyers off.
- What we do
- We show the shipping cost on the product page and in the cart too.
Whose job: Your decision
3. The product page says delivery in 1–2 days, the cart says 3–5 days.
- Why it matters
- The buyer can’t tell which date to trust.
- What we do
- You tell us the right delivery time; we write the same one everywhere.
Whose job: Your ad agency’s job
4. The discount in the Google ad doesn’t show on the page the ad opens.
- Why it matters
- A paid click lands on a page whose price doesn’t match the ad.
- What we do
- We tell your ad agency and update the landing page.
Missing information
Whose job: Our job
5. The returns page is missing; the return period is only a few lines in the footer.
- Why it matters
- Buyers check the return terms before they decide; in distance selling this page is expected.
- What we do
- We set up the page with your terms and link it from the product page and the checkout.
Whose job: Our job
6. 118 products don’t show on Google; they lack a brand and a product code.
- Why it matters
- Buyers searching on Google never see these products.
- What we do
- We fill in the missing details and send the products to Google again.
Whose job: Our job
7. Size information is missing on 32 products.
- Why it matters
- A buyer who can’t tell their size either doesn’t buy or sends it back.
- What we do
- We take your size chart and add it to these products.
Looks
This store has no urgent job on its looks.
Our work on legal pages is technical setup and checks; it is not legal advice.
Solid
What is solid
We leave these alone. Changing what works creates new work, so we write down what is solid too.
Store e‑mails arrive correctly.
The e‑mails after opening an account and after leaving a cart arrived with the right name and in English.
Stock matches the marketplace.
On the 20 products we looked at, stock is the same in the store and on the marketplace.
The theme is sound; there is no need to change it.
Instead of a new theme we look at the speed and the checkout.
The size chart reads well on phones too.
On the products that have one; the 32 without are listed above.
What we can’t see from outside
We didn’t place a paid order, so these aren’t covered here; we look at them in the first week, once we have access.
Whether orders are counted correctly.
With access, first week
The e‑mails after payment.
With a test order, first week
Order
The next three jobs
With your approval, in this order. Next to each job we write why it comes first and how we’ll know it worked.
Month 1
Sales tracking and the checkout
- Why first
- Until the numbers are counted correctly, no other decision is solid; and the checkout is where orders stop.
- How we’ll know
- The test order appears exactly once in the report; the shipping cost shows in the cart.
Month 2
Product pages and Google
- Why first
- 118 products don’t show on Google.
- How we’ll know
- Two weeks later we look at how many products show on Google.
Month 3
Returns page and store speed
- Why first
- So buyers don’t give up at the last step.
- How we’ll know
- Load time on phones; 4.1 seconds today.
Plan
Recommended plan: Optimize
The jobs we found don’t fit into Launch within three months. You don’t need Scale: one store, one market.
The next step is yours
- You approve the plan.
- We have a short call first.
- You tell us it isn’t needed for now.
How your review arrives
Your own review comes by e‑mail; if you like, we also send it as a PDF.
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